Thursday, October 17, 2024

Final SVB Annual Survey Participation Update

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  Survey Results as of 10/17 at noon The SVB Annual State of the Wine Industry Survey closes this coming Sunday evening, October 17th.  The ...
Tuesday, October 15, 2024

The Annual SVB State of the Industry Survey is Closing

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The wine industry is in uncharted territory, but analysts' opinions of its current state vary . If the analyst views were music, they wo...
Sunday, October 6, 2024

Is this a correction, or a small road bump?

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Before discussing the topic, let me get some quick business out of the way: The SVB Annual State of the Industry Survey is open for two more...
Sunday, June 16, 2024

Is the Direct-to-Consumer Channel Holding Up?

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The answer to the title question is yes, DTC is holding up, but as most in the industry will attest, it's a nuanced response that requir...
Thursday, March 21, 2024

Some early results from the SVB DTC survey

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  Today, we are about 50 responses short of what we need to produce the Annual Direct to Consumer Report, so please participate. To help us ...
Monday, March 18, 2024

Should SVB continue to produce the Annual DTC report?

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This is my annual attempt to plead for your help, without which we can't produce the 13th Annual Direct-to-Consumer Report.  If there wa...
Monday, March 11, 2024

What are you doing to improve club signups away from the tasting room?

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The Target is Moving Again Some of the questions we've answered over the years through the SVB annual direct-to-consumer survey have bee...