SVB on Wine

THE BUSINESS OF U.S. FINE WINE

Sunday, August 25, 2013

Are You Adjusting Your Marketing To Boomers?

›
Never Bet Against A Dog That Tells You They Can't Play Pool     "If you aren't starting to make some adjustments in your...
26 comments:
Sunday, August 11, 2013

Wine Sales In the Last Half of 2013

›
The Best View of the Housing Bubble Pre-Crash I recall giving a speech in August of 2008 to about 125 growers and winery owners. The sp...
Saturday, August 3, 2013

Do You Like Drinking Day-Old Wine?

›
My mom used to go to the Day-Old Hostess bread store. She would get apple pies and Ho-Ho's and freeze them for our school lunches...
21 comments:
Sunday, July 28, 2013

Do You Know the Location of the First Successful Winery in the US?

›
This week we're moving off the normal marketing, economy, and business issues and asking a basic question anyone working ...
20 comments:
Sunday, July 21, 2013

Is Demand for Wine Dropping?

›
I saw the above video last week referencing demand for wine and the title got my attention. Is the demand for wine really falling? Whe...
13 comments:
Saturday, July 13, 2013

Mid-Year State of the Wine Business

›
There are several thingies (......that's a technical economic term) that are happening right now that all link together in some f...
7 comments:
Wednesday, June 19, 2013

What Does the End of QE Mean for Wine?

›
Everyone likes Fridays. This Friday is a little more special so I decided to post a non-Sunday blog for the first time. Why the deviation? ...
15 comments:
Friday, May 31, 2013

Why Sell Wine Based on Aroma and Taste?

›
Selling commodities is difficult because people buy on emotion, or instinct if you will. Want and desire are powerful emotions that ca...
27 comments:
Monday, May 27, 2013

Successful Tasting Room Metrics

›
  In our second live video broadcast of the year, we focused on the Tasting Room, Wine Clubs and Direct Sales with a panel of industr...
3 comments:
Saturday, May 18, 2013

Is Your Tasting Room Successful?

›
  ... and your rice pudding sucks The other day I  stopped in at Wal-Mart to get some things. While checking out, a very larg...
18 comments:
Sunday, May 5, 2013

The Dance of Grape Pricing

›
   ABC. It's Easy As 1-2-3   The vines flowering this time of year remind me of seventh grade. Maybe its the Aqua-Net hairspr...
1 comment:
Sunday, April 28, 2013

Are Immigrants taking American Jobs?

›
Immigration is a hot topic bracketed by views from the right and left that aren't predictable based on party affiliation.... maybe b...
14 comments:
Saturday, April 13, 2013

Bovine Excrement & Global Warming

›
  I will get to the topic at hand but first, a moment of silence .......... <that's enough> because last Friday Jonathan Wint...
11 comments:
Saturday, April 6, 2013

Why Join a Wine Club that Ships Adult Diapers?

›
I'm probably not the only man around that has a hard time giving gifts. As Dirty Harry aptly put it, " A man's got to know his...
16 comments:
Sunday, March 24, 2013

How to Have Others Pay for Customer Acquisition

›
Last week I had the opportunity to head off to the Bloomberg studios in San Francisco and participate in a wine panel with the still some...
2 comments:
Sunday, March 17, 2013

What's the One Job Wineries Can't Fill?

›
Click To Enlarge According to the SVB Wine Conditions Survey we ran in late 2012, direct sales in different forms represented three o...
55 comments:
Saturday, March 9, 2013

How Much Do Tasting Rooms Make?

›
I had a good meeting with one of my longest tenured clients this past month. We were talking over strategy and the discussion evolved to...
43 comments:
Sunday, March 3, 2013

How Much Value is there in Wine Tourism?

›
Many in business view another competitor moving into your territory as an affront to all that is fair and decent. Its the moral equivalen...
8 comments:
Saturday, February 23, 2013

Is Your Wine Trash or Treasure?

›
You've heard the saying that one man's trash is another mans treasure. How is it possible that two people can view the same object c...
8 comments:
Sunday, February 10, 2013

Draghi and Grape Pricing

›
Price and Returns of CA Grape Crop Total Value of CA Grape Crop Mario Draghi was in the news this past week concurrent with th...
2 comments:
‹
›
Home
View web version

About Me

My photo
Rob McMillan rmcmillan@svb.com
Rob is one of the top business analysts in the US wine industry. His perspectives are widely covered in the trade, National and global press. He is an in-demand speaker around the globe.
View my complete profile
Powered by Blogger.